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<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Times New Roman",serif">Here is the snippet from SI. No surprise that Doug would be commenting on one of the Duke Blue Devils, since that is among his favorite teams (ahead of Cuse, I heard):<o:p></o:p></span></p>
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<p class="MsoNormal"><span style="font-size:14.0pt;font-family:"Times New Roman",serif">Yet that may only be the start of Williamson’s advertising allure. “I think Zion Williamson’s path is a lot bigger than a shoe contract,” says former Nike and Adidas honcho
Sonny Vaccaro, who signed Michael Jordan to his first Nike deal. “I don’t know if I’ve said that before.” It is not hard to see how the allure of Williamson—with an established following, easy smile, memorable name, and uniquely exhilarating style of play—would
be valuable to electronics companies, sports drinks and chain eateries, among others. “You’re gonna see everybody wanting to get involved,” says Doug Shabelman, president of Burns Entertainment & Sports Marketing, a matchmaking firm for brands and celebrities.
“I don’t think it’s out of the realm whatsoever to say that he’s gonna be in that eight-figure range right off the bat.”<o:p></o:p></span></p>
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<p class="MsoNormal" style="mso-margin-top-alt:auto;mso-margin-bottom-alt:auto"><b><span style="font-size:10.0pt;font-family:"Arial",sans-serif">MARK B. BLOCKER</span></b><span style="font-size:12.0pt;font-family:"Times New Roman",serif"><br>
</span><span style="font-size:9.0pt;font-family:"Arial",sans-serif"><br>
<br>
<b>SIDLEY AUSTIN LLP</b><br>
One South Dearborn<br>
Chicago, IL 60603<br>
+1 312 853 6097</span><span style="font-size:12.0pt;font-family:"Times New Roman",serif"><br>
</span><span style="font-size:9.0pt;font-family:"Arial",sans-serif"><a href="mailto:mblocker@sidley.com" title="Click to send email to Blocker, Mark B."><span style="color:blue">mblocker@sidley.com</span></a></span><span style="font-size:12.0pt;font-family:"Times New Roman",serif"><br>
<a href="http://www.sidley.com" title="www.sidley.com"><span style="font-size:9.0pt;font-family:"Arial",sans-serif;color:blue">www.sidley.com</span></a><o:p></o:p></span></p>
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